Finance leader at the frontier of Physical AI

I'm Tebe Williams - a CFO/COO who has deployed 50,000+ intelligent devices coast-to-coast, led two high-value exits, and built the financial and operating systems that turn robotic and AI products into scalable businesses.

25+
Years Experience
50K+
Devices Deployed
2
High-Value Exits
8.3x
Record ARR Sale Multiple
Tebe Williams
About
Where Finance Meets Intelligent Hardware

I'm a long-serving SaaS and AI executive with 25 years of experience across software development and intelligent equipment deployment. I've led teams that deployed over 50,000 kiosks and AI-enabled robots worldwide - products you've encountered in your daily life, from the grocery store and hardware store to the country club.

Most of the time, you don't even realize how intelligent the terminal or equipment is - and that's the point. Game-changing AI products create the consumer experience as it should be, not as it was or with unnecessary bells and whistles.

As CFO, I've guided these companies through two high-value exits - and I know precisely what it takes to build the financial systems, operating models, and strategic plans that transform physical AI concepts into profitable, scalable businesses commanding premium acquisition valuations.

๐ŸŽ“ Northwestern Kellogg MBA

Finance concentration from one of the world's top business schools

๐Ÿค Board & Mentor Experience

Board member at Entrepreneur's Organization. Mentor & pitch judge for Future Founders and EO Global Student Entrepreneur Awards.

๐Ÿ—๏ธ Builder-First Operator

First to turn the wrench - closing early deals, fixing processes, building models - then building systems that run without heroics.

๐Ÿ“ˆ Scaler and Planner for Premium Exits

Plan for systems and processes that build a foundation for and allow for 10+ years of reliable execution and solid economics while scaling.


Core Expertise
What I Bring to the Table
Skill set forged across investment banking, management consulting, and hands-on company building in SaaS, robotics and AI.
๐Ÿค–

Physical AI Systems

End-to-end experience designing, deploying, and managing robotic and AI-enabled products in edge-of-internet environments with hardware constraints and latency sensitivity.

๐Ÿ“Š

Strategic Financial Leadership

Capital structure design, equipment financing, financial modeling, and investor communication. Built financial infrastructure from first audit through PE and strategic exits.

๐Ÿš€

Scaling Operations

Designed operating models with predictable unit economics and org structures that absorb minimum 10x growth. Scaled VS Networks from 250 to 20,000+ locations.

๐Ÿ’ฐ

M&A and Exits

Led companies through PE and strategic acquisitions. Achieved an 8.3x revenue multiple - the highest ever paid by the acquirer. Background in Deutsche Bank and Lincoln International M&A.

๐ŸŒ

Edge & IoT Deployment

Architected nationwide deployment of autonomous systems operating 24/7 without field staff. Designed redundant compute, intermittent connectivity solutions, and remote diagnostics.

๐Ÿ“ˆ

Revenue Growth & Retention

700% revenue growth with under 1% churn. Moved contracts from monthly to 3-year commitments, building the attrition profile that drove record valuations.


Portfolio
Products I've Built & Scaled
Real products, real deployments, real exits. From autonomous robotics to 50,000-location kiosk networks.
Volley Volley Volley
Physical AIRoboticsCo-Founder

Volley LLC

Co-Founder / CFO 2020โ€“2026

Autonomous AI-enabled robotic training system for racquet sports. Volley uses computer vision to map the court, identify the player, and track the ball in real time - making split-second reactive decisions to give players live-play training scenarios on their own time.

Designed the edge computing architecture to run redundant high-processing compute systems within each trainer, with data flowing through intermittent, low-bandwidth cloud connections. Customers don't perceive a difference between Volley and cloud-based AI systems.

200+
Installations Nationwide
15K
Active Customers
24/7
Autonomous Operation
0
On-Site Staff Required
AGCO Ace Hardware BGE Honda John Deere Milwaukee
VS Networks
DIB Mack STIHL True Value Volvo YETI
SaaSData PlatformCFO / COO

VS Networks LLC

CFO / COO 2015โ€“2021

In-store digital kiosk network providing interactive sales tools, product catalog touchscreens, and critical data collection for major brands across 20,000+ retail locations nationwide.

Transformed VS Networks from a single-client side business into a diversified, data-centric platform. Built the sales, customer success, tech support, and HR departments from scratch. Drove 700% revenue growth with under 1% customer churn - the attrition profile that buyers directly credited for the record acquisition multiple.

8.3x
Record ARR Sale Multiple
44%
Investor IRR
20K+
Kiosk Deployments
<1%
Customer Churn
Superior Tech
RoboticsAgritechCOO

Superior Tech Inc.

COO 2020โ€“2021

Agritech company specializing in robotic sprayers. After an acquisition failure, took over COO role during a new 18-month sale process to drive performance against acquirer set targets.

Spearheaded a product development turnaround, reducing launch time from 20 to 6 months. Ensured financial stability during COVID, exceeding revenue forecasts (125% of target). Led the company through acquisition by Agri-Fab, delivering an 18% IRR to investors.

333%
Product Launch Acceleration
125%
Revenue to Target
18%
Investor IRR
5K
Annual Unit Production
Outerwall Outerwall Outerwall
EntertainmentDistributed Computer NetworksSr. Manager, Strategy

Outerwall Inc

Sr. Manager, Strategy 2011โ€“2015

Outerwall was the holding company for Redbox, Coinstar, ecoATM and several other growth kiosk assets. At the time, OUTR was the most shorted stock on the NASDAQ, given its DVD business. My mandate was driving profit and discovering new revenue opportunities.

Led $150M Coinstar expansion across continental Europe. Acted as early-stage General Manager, overseeing recruitment and product to ensure successful market entry. Directed annual planning, aligning five-year strategic plans across holdings to meet board-approved targets.

$1B
Strategic Planning Budget
$150M
Direct Revenue Creation
1x (Continental EU)
New Markets Unlocked
20K+
Total Deployments

Career Arc
Built for This Moment
From investment banking and consulting to hands-on company building in SaaS, Robotics and AI.
2020 โ€“ 2026
Volley LLC
Co-Founder / CFO โ†’ Advisor
Autonomous AI robotic training system. Scaled from prototype to 200+ nationwide installations with 15,000 customers.
Physical AI ยท Robotics ยท Edge Computing
2020 โ€“ 2021
Superior Tech Inc
COO / CFO
Robotics-driven agritech. Led through acquisition by Agri-Fab, exceeding revenue targets at 125%.
Acquired ยท 18% IRR
2015 โ€“ 2021
VS Networks LLC
COO / CFO
In-store digital kiosk network. Grew from 1 client to 12+, 250 locations to 20,000+. Sold at highest-ever ARR multiple paid by Acquirer.
Acquired ยท 44% IRR ยท 8.3x ARR Multiple
2011 โ€“ 2015
Outerwall (Redbox & Coinstar)
Sr. Manager, Strategy & New Ventures
Led $150M Coinstar expansion across continental Europe. Coinstar Europe is now 40% of company revenues.
2001 โ€“ 2011
Finance & Advisory Foundation
Ernst & Young ยท Lincoln International ยท Deutsche Bank ยท Accenture
Deep expertise in M&A, operational transactions, management consulting, and financial analysis.

Consulting Services
Physical AI Advisory
As you build your first AI products for the real world, I help you plan the journey right - from concept through deployment to scale.
01

Physical AI Due Diligence

Evaluating whether your product is ready for AI augmentation. Ensuring goals, form factor, power, and performance accuracy align before you invest.

Form FactorPower DistributionService AccuracyProduct-Market Fit
02

Strategic Planning & Modeling

Financial models, cost projections, and board-ready materials to capture benefits and communicate tradeoffs of Physical AI investment.

R&D CostingTimeline PlanningFinancial ModelingBoard Communication
03

Field Ops & Customer Success

Designing support systems, diagnostics, customer success strategies, and contracting frameworks before uptime becomes a problem.

DiagnosticsField SupportCustomer SuccessAI Bot Support
04

Equipment Financing

Turning CAPEX into growth leverage. Financing packages that let you deploy without dilutive equity raises - including lender introductions and cashflow modeling.

BOM & Unit EconCashflow ModelingFinancing PackagesLender Intros

Ready to Build Something Intelligent?

Whether you're evaluating a Physical AI concept or scaling a nationwide deployment, I can help navigate the financial and operational complexity.

Start a Conversation โ†’
Contact
Let's Talk
Available for board advisory, Physical AI consulting, and select leadership opportunities.
โœ‰๏ธ

Email

tebe.williams@gmail.com
๐Ÿ“ž

Phone

630-235-2273
๐Ÿ’ผ

LinkedIn

Connect on LinkedIn
๐Ÿ“…

Calendar

Schedule a Meeting